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About

About

In this final project at the foundation year at The Danish Design School, I was asked to make a visuel identity for a fictional airline. Both the… Read More
In this final project at the foundation year at The Danish Design School, I was asked to make a visuel identity for a fictional airline. Both the company-concept, name and the visual identity were to be developed. Wondair (wonder + air) is an airline, that takes its customers on a journey to the seven wonders of the world. The logo relates to the concept by consisting of seven letters, which are made with the rule that they had to have a beginning and an ending (an A to a B), like a flight-route for instance. I also made pictograms (one for each wonder), which would serve decorative and informational functions on the airplane-tails. Read Less
Published:
Wondair, 2011
–––––
 
In this final project at the foundation year at The Danish Design School, I was asked to make a visual identity for a fictional airline. Company-name and concept was also for me to figure out.

Wondair (wonder + air) is an airline, that takes its customers on a journey to the seven wonders of the world. The logo relates to the concept by consisting of seven letters, which are made with the rule that they had to have a beginning and an ending (an A to a B), like a flight-route for instance.
I also made seven pictograms, which would serve decorative and informational functions on the airplane-tails.
 
Visually, the airline brands itself through its conceptual uniqueness, use of color and extensive use of beautiful and very recognizable images.
 
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