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The Brief was to create a motion poster to convince people to switch to solar power. I wanted to try and sell something to the consumer that they… Read More
The Brief was to create a motion poster to convince people to switch to solar power. I wanted to try and sell something to the consumer that they would benefit from so instead of using the green side of the switch i sold what the consumer could buy with the money they saved by having solar power installed, for instance a weeks holiday or car insurance. I looked into infomercials and wanted to keep to a simple style with nothing too complex on the screen, i kept the colours to 2 per section of the poster. I feel i have achieved this and the piece makes the end user think about the possibilities related to Solar Power. Read Less
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Solar Power Motion Poster
The Brief was to create a motion poster to convince people to switch to solar power. I wanted to try and sell something to the consumer that they would benefit from so instead of using the green side of the switch i sold what the consumer could buy with the money they saved by having solar power installed, for instance a weeks holiday or car insurance.

I looked into infomercials and wanted to keep to a simple style with nothing too complex on the screen, i kept the colours to 2 per section of the poster.

I feel i have achieved this and the piece makes the end user think about the possibilities related to Solar Power.