This brand concept is for a fictional bar with an extensive list of drinks available to order. The bar holds occasional wine tastings and boasts an impressive collection. The branding shown is an extension of their sophisticated style.
This app concept provides White Tail customers the ability to browse and order drinks from their phone. It also allows for an easy understanding of drinks as the app can help you pick drinks through filters or recommendations.
The sleek style and dark wood of the bar is reflected in the look and feel of the logo. Black and white will be a primary paired with bold accent colors.
The app extends the brand image with choice of color and detailed precision. High quality imagery helps to promote drinks and reinforce the bar feel.