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The Whar­ton School of Busi­ness at Uni­ver­sity of Penn­syl­va­nia was hold­ing it’s famous annual con­fer­ence — The Whar­ton Africa Busi­ness … Read More
The Whar­ton School of Busi­ness at Uni­ver­sity of Penn­syl­va­nia was hold­ing it’s famous annual con­fer­ence — The Whar­ton Africa Busi­ness Forum. This is one of the biggest and most impor­tant event of the year at UPenn. It attracts suc­cess­ful busi­ness­men and lead­ers all over the world to come give speeches and make impor­tant con­nec­tions. In order to impress the famous pan­elists, The school requested me to design an iden­tity pack­age that com­mu­ni­cates and rein­force the idea of an Africa of oppor­tu­ni­ties. The sparkling dots rep­re­sent the wealth of the land, the poten­tial to grow and the rich cul­tures that promise a ris­ing mar­ket. Read Less
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