Add to Collection
About

About

National consumer web redesign.
Published:
This was my inaugural assignment as a Senior Copywriter and Content Developer for E.B. Lane's interactive division. When the agency won this contract from Cable One, they had to staff up very quickly and I was fortunate to be brought on board in the first wave of veteran contractors. The primary creative challenge on this project was to update vast amounts of legacy content under some very prescriptive requirements from a large hands-on client corporate team. Front end design and back end development had to happen concurrently to meet a very aggressive "go live" date, and being co-located with all of my creative and technical colleagues turned out to be a huge advantage.