Volkswagen Wintercheck 2011

  • 158
  • 4
  • 0
  • Volkswagen Wintercheck 2011

    Campaign for the Volkswagen wintercheck. Because even a Volkswagen deserves some extra attention during winter. Headline: 'Keep the winter outside'.


  • Website where customers can make an appointment and/or send their digital 'winterwishes'.

  • Posters and ads to make sure everyone knows about the Wintercheck.


  • Keychain as a give away reminding customers winter will not affect their business.

  • Close-up of the artwork, by Martin Dijkstra.

  • And a radio commercial. Because a big part of the target group is always 'en route'.