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After multiple color and registration mark changes, the VOA brand needed to establish new standards for usage to ensure consistency across media.… Read More
After multiple color and registration mark changes, the VOA brand needed to establish new standards for usage to ensure consistency across media. As a consultant, I researched the brand and developed new standards working with the art director. Together we identified and developed cross media brand standards to maintain color and vibrance across media. Specifications for logos across language were developed as well. Read Less
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