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VisitEngland required an identity and range of materials for the launch of their 10 year tourism strategy to present to key decision makers invol… Read More
VisitEngland required an identity and range of materials for the launch of their 10 year tourism strategy to present to key decision makers involved in the future of tourism. After winning the pitch, my role involved designing the identity and two part document for the Strategic Action Plan and Framework as well as a suite a of banners, microsite and a digital presentation for the launch. The concept was to reflect the diversity of England, so whilst the colours of the exterior documents were red and white the interior colours were vibrant and supported by a range of stunning imagery showcasing the many characteristics of England. Role // concept / offline design / online design Read Less
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