Creation of a name and a visual identity for the Reims Tourism Office.
Reims is famous for its history, and especially its Cathedral.
We worked on a simple design and name, easy to recognize in any situation and for any kind of nationality.
We focused on the most recognizable shape and prestigious symbol of the city and chose to synthetize it in a very simple shape. The goal is to give to the city a strong presence in the French tourist landscape.
4 hands on the graphic design: all the creative work is born from a close collaboration between Jean-Charles Amey and Christine Sejean.