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About

About

Although the United Performing Arts Fund is a wonderful non-profit organization that inspires and unites the community, I believe their current l… Read More
Although the United Performing Arts Fund is a wonderful non-profit organization that inspires and unites the community, I believe their current logo is outdated and does not capture the magic that UPAF offers. This is why I decided to display the fun, excitement, and entertainment that UPAF offers through the design of a new logo. Along with the logo, I created letterhead and business card designs, and created environmental branding. Read Less
Published:
Chosen logo concept
Logo color alternatives: blue represents music, green represents theater and orange represents dance
Letterhead, envelope & business card design
Environmental Branding: interior decoration, wayfinding, and elevator design
Exterior design: rotating wayfinding sign, banners, and rotating calendar of events
Apparel and vehicle design: male and female usher apparel with correlating show type pins, complimentary chauffeur drive to show in designed limo
Additional logo concept
Additional logo concept
Additional logo concept