Titisan - chairs & tables
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Ladies and gentlemen, please, take a seat.
This is the sentence with which many businesses begin.
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For Titisan, this is not only a "conversational formula" for starting a business, it represents the essence of his activities. Specialised in seat, chair and table manufacturing, Titisan is a company established in an area of Transylvania with a tradition in woodworking. They are specialised in upholstered chairs in various types and colors, sectional sofas with a stylish and modern design which are easy to instal and handle, very comfortable armchairs, bar stools and tabourets for restaurants, cafes and bars and solid wood tables.
And all this can be customized.
From this idea of "customization" we have started to tailor the brand identity for Titisan. The logo represents, in an abstract way, a chair. Others can easily say that it looks more like an armchair or even like a work helmet. In fact, this is the concept that we wanted to express in a visual way. Titisan is not a stereotypical manufacturer, they work with his client ideas, in other words, is a business that can easily reinvent itself.
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Chairs that inspired me for the logo creation.
A few sketch steps till the final drawing.
The logo and a few basic rules.
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Thank you for watching!
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