Think for the Future Now!
Campaign for Norwegian savings bank, Sparebanken Møre
Campaign for Norwegian savings bank, Sparebanken Møre
Campaign for Norwegian savings bank Sparebanken Møre. Sparebanken Møre is located in the northwestern part of Norway, and is one of the leading banks in their region.
CHALLENGE:
Get more of the bank's customers to benefit from high-interest account and funds.
Making consumers aware of the importance of saving.
SOLUTION:
In line with the Bank's values, we wanted to create a "feel-good"campaign. By using children in adult work-situations, our goal was to created a warm and direct communication.
Text: "Think for the future now. Save fixed monthly"
CHALLENGE:
Get more of the bank's customers to benefit from high-interest account and funds.
Making consumers aware of the importance of saving.
SOLUTION:
In line with the Bank's values, we wanted to create a "feel-good"campaign. By using children in adult work-situations, our goal was to created a warm and direct communication.
Text: "Think for the future now. Save fixed monthly"
Ads
Sketches presented to the client
Behind the Scenes
