Thermosaver - MA Project 1

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  • A graphic design application acting as an alternative to the thermostat that aims to reduce heating energy waste through targetting resident behaviour. 
     
    COMMUNICATION QUESTION
    How can graphic design be applied in order to improve the use of physical space?
     
    METHODOLOGY
    1. Observe problem or opportunity in a specific space
    2. Collect appropriate data (contextual, historical, numerical)
    3. Analyze data
    4. Design
     
    TARGET SPACE
    Aged households
     
    PROBLEM
    Excessive energy consumption for heating in aged households due to manual heating control.

    STATISTICS
    Old houses (built before 1976) represent 73% of total UK housing stock. Only 22% of houses are considered modern. The average family spends £22 for gas and £13 for electricity per week. Heating accounts for 67.5% of total household energy use.
     
    AUDIENCE
    Mostly families/students unable to afford modern housing and aged tenants reluctant to leave due to extended periods of inhabitance, more than 20 years.
     
    IDEA
    Graphic design applications that target resident behaviour in order to solve the problem.
     
    DESIGN
    Heat-sensitive prints that become apparent at a certain temperature and alert the user.
  • CHROMATIC APPROACH
     
    Colour as signage
     
    A scale of different colours that represents a temperature scale from colder to warmer. The pink colours of the first two indicators aspire a warm and cozy feeling as the radiator starts emanating heat.
  • When heat consumption starts becoming excessive the colours of the scale start turning red, aspiring a feeling of discomfort and danger.
  • TYPOGRAPHIC APPROACH

    What would your radiator tell you?

    When you turn on the heating, the atmosphere starts getting enjoyably warm. After a while the room
    reaches a desirable temperature. It is then time to turn the heating off.
  • The radiator continues to tell the user to turn it off, each time more aggressively until finally he/she decides to do so, thus tackling the problem through targetting user behaviour.