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Integrated campaign for the Washington Auto Show
The Washington Auto Show

The case study. Also ADDY award-winning.
The three broadcast spots.
The Facebook welcome video and...squirrel therapy. 
We had the good doctor hijack a DC United presser. Ton of reporters. Lots of attention. Free publicity.

Dr. Guy and his team of highly skilled nurses were on-hand to present Caps fans the cure to cabin fever: a prescription (discount) to the Washington Auto Show.