The Nike Cortez Brothers
19872
2031
104
Add to Collection
About

About

tokyoplastic character design & animation based on the classic Nike Cortez sneaker..
Published:
The Nike Cortez Brothers 
A legend Remasted by tokyoplastic
We have been lucky enough to work on some awesome commercial projects and this is one of my favourites. Working with Nike's in-house art department directly helped us understand exactly what they were after and even though we had to generate a hundred designs it really was a collaborative process. For me though and what makes this project so special was that it encompassed so many of our creative disciplines. Not only did we get to design characters that look like sneakers but we got to bring them to life and animate  them.  We also saw them sculpted into life-sized figures that were showcased in trendy footwear stores worldwide.


digital sculpt 
textured  
final design 
animation
sculpt 
shop display 
shop display
poster