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The Finnish company Marttiini stands for beautifully crafted traditional knives. To advertise a very special knife for fishermen, we developed a … Read More
The Finnish company Marttiini stands for beautifully crafted traditional knives. To advertise a very special knife for fishermen, we developed a special mailing: we changed the envelope’s flap into the angler’s prey – regionally typical fishes. To get to the envelope’s content, the recipient had to cut open the fish. The mailing itself revealed a more efficient and aesthetically pleasing way to gutting fish: the classy handcrafted Marttiini knife. Read Less
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CLIENT_Marttiini Oy Finland
AGENCY_Serviceplan
CHIEF CREATIVE OFFICER_Alexander Schill
EXECUTIVE CREATIVE DIRECTOR_Christoph Everke, Alexander Nagel
ART DIRECTOR_Manuel Knill
COPYWRITER_Moritz Dornig
ACCOUNT_Valerie Simon, Andrea Neumann
PRODUCTION_Katy Pergelt
PHOTOGRAPHER_Bernd Ebsen Photography
RETOUCHING_Malte Kaessens Image Refinery 
PRINT_Druckerei Pinsker Druck und Medien
PAPER_Curious Touch Soft Sahne