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For the London Olympics, Isobar Australia launched the ‘London Tracker' app for News Ltd. The app is designed to deliver all the events, results,… Read More
For the London Olympics, Isobar Australia launched the ‘London Tracker' app for News Ltd. The app is designed to deliver all the events, results, schedules and editorial news from the Olympics in all different platforms. My role in this project was to wireframe and design the user experience flow alongside with UX designers and developers. I designed and directed the desktop, tablet application of the Olympic Tracker which became the foundations for the mobile designs. Harley Donaldson Art Director at Isobar Australia assisted me with designing the mobile part as it was Isobar’s first attempt at responsive design. Results: 6.5 million views. visitors engaged in 19.5 mins on site - Bronze Winner of 2013 34th annual AWARD Awards Mobile category - Finalist for 2013 Best Cross-Platform AIMIA award - Finalist for 2013 Best Publisher AIMIA award. https://vimeo.com/49566894 http://londontracker.news.com.au/schedule-and-results/all Read Less
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