The Subtle Eye is a locally owned and run cafe in the heard of Bendigo's CBD. The Subtle Eye was looking
for ways in which they could engage their regular customers on a fun and sociable level whilst encouraging new customers to return after visiting for the first time, and thus The Frisky Goat was born.
Asking patrons to bestow their caffeine induced thoughts on a particular theme, these images/thoughts
are collected and published in the form of a Fanzine.
Entry forms can be completed in store whilst enjoying the relaxed atmosphere, or taken home wrapped around the take away coffee cup (as seen below) and returned upon the customers next visit. The Frisky Goat is published once a sufficient amount of entries have been submitted. They are then available for viewing by
all The Subtle Eye's customers.