The Art Institutes - Homepage redesign
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Homepage redesign for The Art Institutes main marketing website
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The Art Institutes - homepage redesign
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Initial view. Overall challenge: clean up cluttered previous homepage, remove intrusive Request Information form, enhance usability and present The Art Institutes as a real artschool. Engage user while putting more focus on Areas of Study navigation.
Showing the extended dropdown for SCHOOLS
Showing the extended dropdown for the program listings (here: Media Arts)
Showing the effect of a different main background image
Showing the effect of a different main background image
Showing the effect of a different main background image