Relaunch Campaign Concept
In he print ads we designed for the relaunch campaign of Tekirdağ Rakısı, reflecting a premium brand perception was our main goal. So we decided to focus on the table manners of drinking Tekirdağ Rakısı.
Main idea; if you open your mouth in a Tekirdağ Rakısı table, either you add something to the conversation or
take a sip and listen silently.