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About

About

Buzz generating pre-announcement site for Assassin's Creed: Brotherhood.
Published:
The Brotherhood Awaits.
Can't talk about the characters. Can't show the game.

The new Assassin's Creed: Brotherhood was setting to be released in Q4 2010. We were tasked with creating buzz around the game prior to the actual announcement at E3 in Q2 2010 - without actually showing anything from it. Except for the weapons...

From start to launch we created a full site within 4 weeks. This included video editing, 3d asset creation and rendering, VO talent recording, in-site puzzle creation and necessary design and development to bring it all together.

Thanks to Red Interactive for their good humor and attention to detail.
Site walk-through.
Mini-puzzle with the goal of spotting all glyphs hidden within obfuscated movie clips to reveal a final secret weapon!
Level of distortion required to prevent rabid gamers from piecing together viable clips ahead of game announcement.