Tea to Go | Branding

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  • TEA TO GO | BRANDING
     
    School project || 2011
     
    During that one week project, we were asked to create a corporate identity for a new "tea to go" shop. We were free to imagine the DNA of the brand that I personally chooses to be a natural and ethical tea retailer.
     
    Being inspired by plants and tea, I chooses a font designed by the Italien typographer Giuseppe Salerno and redesigned it a little bit, adding or erasing some symbols to make it fit more with my personal view of the brand.
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