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Designed restaurant identity and packaging for fictional restaurant, "Tea House."
Restaurant Identity & Packaging
Created the restaurant, "Tea House," a Japanese influenced eatery specializing in fair trade tea. This delicate identity conveys the great care to which the Japanese dedicate to their tea ceremonies. To achieve this, a pattern based on traditional Japanese dishware, something they might use during tea ceremonies, is utilized. The fine pattern then symbolizes the precise process of the ceremony as well as its elegance.
The combination logo is that of a budding tea leaf, which represents something fresh and new, much like the restaurant's cuisine, which is American-Japanese infused.