TJDR (Cape Town) Corporate Identity
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About

About

Published:
THE JUPITER DRAWING ROOM CAPE TOWN
LEGENDS OF THE JUPITER DRAWING ROOM

The Jupiter Drawing Room (Cape Town) is a thirteen-year-old independent ad agency with an impressive track record, a cabinet full of awards and a powerful penchant for tradition. The studio itself is modelled on a gentleman’s drawing room, but is enhanced by an eclectic mix of modern elements and personal mementos left behind by ex-members. The challenge was to develop a corporate identity that would entrench the organisation’s natural character, work hard to welcome new or prospective clients into the agency and celebrate those qualities that differentiate it from any other in its category.

Detail of  letterhead


Letterheads


Internal letterheads for copy decks, radio scripts and TV scripts


Business cards 01


Business cards 02


Example of business card


Compliment slips and envelope


Letterhead and compliment slip detail


Folder


Presentation folder


Presentation folder detail


CD & DVD covers


Presentation covers 01 (various designers)


Presentation covers 02 (various designers)


Double-sided wrapping paper, gift card and sticker