• The Neighborhood Hand Up
  • This project was created as a fictitious subprogram for alocal homeless organization in Salt Lake City that provides free meals forthose in need throughout the city. I wanted the name and color choices to evokea sense of warmth and community while clearly expressing what the program wasall about.

    I wanted the packaging products to be practical, which iswhat drove the design to be so clean and simple. The website is an extension ofthat design system providing the user with straightforward information aboutthe program and how to get involved.