Swapping
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About

About

The proposition for the project was to develop a fresh solution, which can help people get awareness about hyper-consumption. What I try to comm… Read More
The proposition for the project was to develop a fresh solution, which can help people get awareness about hyper-consumption. What I try to communicate is the trend of the 21st century, Collaborative Consumption, peer-to-peer revolution based on trust because I strongly believe that this ideology is not temporary and will help us to live a more sustainable lifestyles. In this manner, I designed an identity for Swapping, to make this abstract term of Collaborative Consumption more tangible, place it into our daily lives and give it a real brand value. Read Less
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