The Summer Send-off was an end-of-the-season contest used to promote Dells.com and help build our following on social media. The graphic of the packed car was found on Shutterstock; I manipulated the vehicle passengers to look as needed. I created the graphic header myself. These graphics were then broken down and saved for the web. I worked with a developer to set up the contest online.
The contest was run and promoted on our business page through Facebook Apps.