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This is a creative press kit for Subito.it, an online portal that allows deals among private buyers and sellers. That's a memory game with 25 cou… Read More
This is a creative press kit for Subito.it, an online portal that allows deals among private buyers and sellers. That's a memory game with 25 couples of illustrated cards. Read Less
Published:
Memory game
Creative press kit for Subito.it
Subito.it is an italian company that through an online portal gives the possibility to private consumers and firms to sell or to buy whatever type of product and service; from clothing to technology, automobiles or mopeds, furnishings, real estate and job offers. 
For company's birthday conference they asked a creative kit as a gift for press officers.

The main concept developed is a card game, a memory game, that simulates main Subito.it's purpose: relationship among sellers and buyers. Actually, players have to make couples, finding the two illustrations with the same object, and the idea of a meeting is highlighted by the 2 group of cards: "offro" (offers) and "cerco" (looking for).

MEMORY GAME - il meraviglioso giuoco che fa incontrare venditori e compratori!
All kit is composed by: 
a box, 
a leaflet with company profile written in form of game instructions, 
25 couples of illustration for a total of 50 cards.
Illustration, art direction, graphic design, packaging.
Golab agency
december 2011