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About

About

This was part of an on-line competition put out by Stimorol to re-design their packaging.
Published:
This was an open brief competition on a website Springleap. The brief was to re-design the Stimorol chewing gum wrappers with a retro theme.

I was inspired by 1950's American comic books and the playfulness of the style. I wanted it to be loose and naivé but more importantly I wanted the 'characters' to interact with the packaging not just a flat design pasted on a pretty pattern.
Thanks for looking!