Dave Cicirelli's profile

Sterling Vineyards Social Media Campaign

Dave Cicirelli
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Sterling Vineyards Ultimate Host
National ad campaign and Facebook sweepstakes with Padma Lashkmi
Print and online ad campaign, as well as online sweepstakes. Responsibilities included art direction, managing photo shoot, overseeing production, working with web developers, and creating a new branding system for Sterling Vineyards.
wine Sterling Padma ad campaign advertisment print digital sterling print social media
wine Sterling Padma ad campaign advertisment print digital sterling print social media
A full website was integrated into the Facebook page that showcased the contest challenges, featured tips from supporting bloggers, and provided a showcase for noteworthy contestant submissions.
wine Sterling Padma ad campaign advertisment print digital sterling print social media
wine Sterling Padma ad campaign advertisment print digital sterling print social media
A series of print ads were created to drive people to the Facebook Page. The result was 1,455% growth in less than four months with 32,000 new fans and a 9% boost in sales and a 12% increase in volume in the first 5 weeks of the campaign.
Sterling Vineyards Social Media Campaign
Published:
Dave Cicirelli's profile

Owner

Dave Cicirelli's profile
New York, NY, USA

Sterling Vineyards Social Media Campaign

National Ad Campaign for Sterling Vineyards as part of an effort to soft-rebrand.

Published:

Creative Fields

Attribution, No DerivativesAttribution, No Derivatives