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About

Visual style created for pitch for Sony in-store launch.
Published:
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Sony - Make Believe
Concept visuals created for Sony's 'Make Believe' ad campaign.

I was asked to develop a graphic style for use in-store on Sony's ad campaign 'Make Believe'.
The visual style had to convey emotion and senses linked to various products. For this project I created
digital illustrations for each product and a consistent typographic style.