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A campaign for Solo, Norway’s most popular soft drink. Designed by me and thanks to... Creative: Bjørnar Buxrud Dennis Tönnkvist Developer: Kn… Read More
A campaign for Solo, Norway’s most popular soft drink. Designed by me and thanks to... Creative: Bjørnar Buxrud Dennis Tönnkvist Developer: Knut Skåla Pål Smitt-Amundsen Thomas Sømoen Account manager: Linda Kling Project Manager: Monica Rosengren Read Less
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We built an 8 meter long Solo message in a bottle, filled it with a letter and a case of Solo, dropped it into the sea and left it to the ocean currents to decide who gets to taste Norway's national soft drink. The bottle is an exploring digital installation that creates a unique part of the campaigns web content. It is equipped with GPS, a custom made 360 degrees camera and hardware/ software that enables people to follow the journey, see the photos and guess where in the world it will end up.
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