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The brief was to redesign Sohny Sweet's package by picking any occasion and design it according to that. I chose the occasion of 'Baat Pakki', th… Read More
The brief was to redesign Sohny Sweet's package by picking any occasion and design it according to that. I chose the occasion of 'Baat Pakki', the very first event that announces the betrothal of a bride and groom in Pakistani culture. Read Less
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The brief was to redesign Sohny Sweet's package by picking any occasion and design it according to that occasion. I chose the occasion of 'Baat Pakki', the very first event that announces the betrothal of a bride and groom in Pakistani culture. The two seperate boxes come together to signify two people coming together, hence literally representing 'Baat Pakki' through the core design. I have kept the applied design simple and elegant to compliment the occasion.
The package has a band consisting of hand carved cards having the Bride and Groom's initials on top, the brand name Sohny Sweets on the sides and a note attached at the end of the string announcing the occasion
The hand carved card with the announcement note.
The Sohny Sweet brand name appears again once the band is removed to open the package.