Smokers Help Line

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  • Agency: Mercury 360
    Copywriter: Cristian Scurtu
    Art Director: Andrei Nedea
    Photographer: Ola Bell

    Problem & Solution:

    -Hello, Anti Smoking Help Line. What is your bubu?
    -My awareness hurts. It's too small.
    -There there. I'll fix ya.
    -How?
    -With this poster that will work in press and outdoor: