Smart Facelift China 'Catch me if you can'

•

Smart 'Catch me if you can' featuring Kobe Bryant and Mala the elephant
Created as part of a fully integrated 'facelift' launch of the smart car in China.

CREDITS
Client: Mercedes-Benz China

Agency: BBDO Beijing

Creative Director: Matt Phillips
Strategy: Tim Evill
Director: Tarsem
Production: Radical Media
Producer: Tommy Turtle

Photography: Rene Staud Studios - Patrick Staud, Pascal Staud

Smart Facelift China 'Catch me if you can'

Published: July 16th 2012

Follow Following Unfollow

Smart Facelift China 'Catch me if you can'

Owner

Smart Facelift China 'Catch me if you can'

Launch of the new smart 'facelift' in China. A fully integrated campaign involving film, digital print, POS etc.

Creative Fields