A new Facebook brand page for Smalls & Company, a hospitality and lifestyle firm based in New York.
The page consists of separate sections with custom content created by Alexander Smalls, the firm's founder and creative director. The new visuals capture and express the focused interests of the page: culinary, travel and social subjects.
We were engaged to devise the social media strategy for this brand whose identity we designed years ago.
In addition to the visuals of the page, we designed the page's structure and content and created a media plan to ensure the future focus of the project for all the creators involved.