This particular customer is a woman twenty four to thirty one years old. She has recently entered the workplace or has been working professionally for four or more years. Her income ranges from $40,000.00-$80,000.00. She likes to relax by traveling globally, going to the beach, going to music festivals like Coachella and SXSW, reading and writing poetry, blogging on tumblir, and going out with friends on the weekends. She dislikes being stagnant and is constantly doing something. She is vivacious, expressive, and unique.