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Slazenger 2012 Eoin Morgan Cricket Advertising Campaign
Published:
Slazenger Eoin Morgan 
2012 Campaign
Global sports brand Slazenger’s 2011 V360 cricket bat features a beautifully balanced profile for for fast improvised shot making with devastating 360 degree execution.

To launch the bat, Brandammo were commissioned to create a print advertising campaign featuring England Test player Eoin Morgan to highlight the bat’s unique product attributes. From concept and art direction to retouch and design, the creative team at Brandammo’s Reigate studio took responsibility for the entire campaign from initial ideas through to delivery. 3D modelled graphics were incorporated into the final design to highlight the 360 degree shot making capability of the bat and to enhance the overall visual appeal of the advertisements.