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About

About

Discarded options for the visual identity of Shuforia Shoes.
Published:
Previous Sketches.
The client demanded a coordinated isotype formed by the initials of the company's founder: " S G "


 
 
 
 
 
 
Color palette proposals

 
 
 
 
 
Corporate Type proposals.





 Discarded Options.






To Valentina: she and Shuforia were born together.