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About

About

This project was done for my senior thesis. I designed all the elements including the pattern and the custom type for the logo.
Published:
Senbei
Traditional Japanese rice crackers 
Redesign of Japanese rice crackers. The design was to elevate the product, compared to current varieties that exist in the market. I went for a simple, clean and sharp aesthetic. The logo and type were treated with that in mind. The patterns were inspired by both Japanese textiles and the grill that these crackers are baked on.