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About

This is my self-promotional mailer, it was sent to chosen design agencies around the Bristol area, as a little insight into me as a designer. M… Read More
This is my self-promotional mailer, it was sent to chosen design agencies around the Bristol area, as a little insight into me as a designer. My concept was based around ‘chocolate’ as well as common associations that went alongside the word. Each box included a personalised letter, creative C.V, mini-portfolio, a chocolate bar with a golden ticket and a sticker chart with accompanying pink stickers. The fuchsia foil on the packaging was used to create emphasis on my logo, which was then carefully cut out by hand to give the impression it was die-cut. The golden ticket was screen-printed onto gold foil for authenticity and it entitled the recipient to the design services of my myself for a free two-week placement. I wanted it to be a surprise, something that is unique and unexpected, but most of all memorable. Read Less
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