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About

About

This project was born the moment Segundaola.com founders called us to make the design and art direction of their visual identity. It felt exciti… Read More
This project was born the moment Segundaola.com founders called us to make the design and art direction of their visual identity. It felt exciting for us to develop a project about something more than a sport; a life style: surf, windsurf and kitesurf. We based this design on the common element of this three sports: the wave. That is the base for this dynamic and strong image. Read Less
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SEGUNDA OLA
Segunda Ola Logo
This project was born the moment Segundaola.com founders called us to make the design and art direction of their visual identity.
 
It felt exciting for us to develop a project about something more than a sport; a life style: surf, windsurf and kitesurf. We based this design on the common element of this three sports: the wave. That is the base for this dynamic and strong image.
 
Este proyecto nace con una llamada de los fundadores del portal web Segundaola.com para encargarnos el diseño y la dirección de arte de su identidad visual.
 
Nos hizo ilusión poder desarrollar un proyecto para algo más que un deporte, un estilo de vida: el surf, el windsurf y el kitesurf. Para este diseño nos basamos en lo que tenían en común estas tres disciplinas: la ola. Esto fue la base para conseguir una imagen dinámica y con mucha fuerza.
 
 
 
Credits:
Client: Segunda Ola
Art Direction: Drool Studio
Creative Director: Edu Martínez
Art Director: Edu Martínez
Graphic Design: Edu MartínezFernando José Navarro
 
 
 
 
INSPIRATION
 
 
 
PROJECT
 
 
 
MAKING OF