Science Channel Goodies

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  • Last April, Discovery’s Science Channel surprised us with their new logo design, nicknamed morph, animated by Imaginary Forces (IF). My role in the Discovery Hispanic network was to modify the off-air style guide by implementing the US logo adaptation to the Latin America version and after many revisions of do’s and dont’s, here are some goodies that marketing had delivered on these clever little give aways. (Lab mug, magnetic interesting shaped pen, and morphy-like play-doh, that, uum, I decided to have some fun with.)