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Art direction and design for Saucony's latest running shoe product launch—Kinvara 3.
Saucony—Get It On
Promotional design concepts for the release of Saucony's newest running shoe technology, Kinvara 3, which boasts several structural enhancements from the Kinvara 1 & 2, as well as an inspired color palette. The look and tone of these posters are inspired by the groovy palette, the lightweight of the shoe, and a playful optimism for the Saucony brand.