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About

The Company Satya Paul is a leading Indian designer. Their collection is known for its flair and vivid color palette. The young designer Masaba G… Read More
The Company Satya Paul is a leading Indian designer. Their collection is known for its flair and vivid color palette. The young designer Masaba Gupta, famous for her quirky prints was brought on board as the new fashion director. The Brief We were approached by the ace photographer and a dear friend of ours, Joy Datta to join forces & execute the project. The task was to create a suitable pitch to promote their unconventional designs in an equally unusual manner. The Solution The collection being so unique, we didn’t feel the need to dwindle and the concept was created from the designs itself. The images are a blend of photography and CGI. It was with the support and utmost trust bestowed on us by the Satya Paul team that we were able to execute the campaign with the flair and finesse that it truly deserves. Click through to catch a glimpse of the latest collection. Read Less
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