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We were tasked to help increase site usage and engagement on the website. We proposed to shift the current site from a one stop location for stat… Read More
We were tasked to help increase site usage and engagement on the website. We proposed to shift the current site from a one stop location for static and blog content with an ecommerce store built in. To a site that provides 2-way engagement while allowing our users to participate, create and involve themselves with us. With a site relaunch we were able to shift the dynamic content of the former blog to all categories of the website. Allowing users to explore more new content throughout the entire site. While giving them chances to get in on the fun by pulling in user submitted Facebook content, allowing for more relevant Newsletters in our users inboxes, a globally unified web presence, and quicker access to registering for events. Read Less
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