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When the Limited Edition SKYY Vodka Blue Velvet Bottle became available during the holiday season, each bottle purchased would donate a portion o… Read More
When the Limited Edition SKYY Vodka Blue Velvet Bottle became available during the holiday season, each bottle purchased would donate a portion of the proceeds to the Foundation for AIDS Research. In order to promote the launch of the bottle and raise awareness of this charitable cause, an exclusive social content strategy was developed to get Facebook fans inspired to gift wrap these premium bottles in a flirtatious and creative way. My role was to brainstorm gift wrapping ideas, wrapping/photo styling as well as photographing the bottles, and finally producing the imagery for Facebook. Read Less
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When the Limited Edition SKYY Vodka Blue Velvet Bottle became available during the holiday season, each bottle purchased would donate a portion of the proceeds to the Foundation for AIDS Research. In order to promote the launch of the bottle and raise awareness of this charitable cause, an exclusive social content strategy was developed to get Facebook fans inspired to gift wrap these premium bottles in a flirtatious and creative way. 
 
My role was to brainstorm gift wrapping ideas, wrapping/photo styling as well as photographing the bottles, and finally producing the imagery for Facebook. 
The Bare Naked
The Button Down
The Do Not Disturb
The Twisted Sheets
The Red Ribbon
Tear The Foil