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Brand Design of a construction and property conglomerate between major players in mainland China (Shimao, the project leader), Hong Kong and Taiw… Read More
Brand Design of a construction and property conglomerate between major players in mainland China (Shimao, the project leader), Hong Kong and Taiwan. We started by developing the core belief and set a synergic value system spelling out SCI with "Share, Create, Inspire". The HQ has been set in Nanjing to establish the center of their first new "cloud city". Read Less
Published:
SCI, Straits Constructions Investments
Shimao + other Real Estate Investments Group across Taiwan and Hong Kong, Shanghai, China, 2010