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About

About

An branding identity design for Sabrina.
Published:
SABRINA 
logo design
A college friend approached me and asked to design a new logo for her local clothing brand, SABRINA. Known for its trendy floral and aztec prints, Sabrina has become a must have in every girl's closet. Although Sabrina provides original casual wear for women, it still screams "high-fashion" and this gave me an idea for her new logo design.

I made the logo as simple as possible to create contrast against her colorful prints, thus making her logo stand out and be easily recognized.

The logo process. With Sabrina's famous aztec prints as inspiration, I thought of merging the geometric letters S-A-B-R-I-N-A.
The final logo.