Royale International Group
Video Promotion
Creative DIrector: Craig Elder
Art Director/Animator: Leo DINH
Agency: APV Web, Hongkon
Client: Royale International Group
Royale International has been providing customised global express delivery solutions to clients worldwide since 1980. The Asian headquarter "Royale International Group" was founded by two young British entrepreneurs and established in 1993. Originally as a two man operation, it has since grown into one of the largest courier companies in Hong Kong.
I was offered to design a motion graphic piece for this brand to introduce their service.
Client really loves the hand-drawing and water-colour effect as I suggested.
Final Video
The video is 2 minutes and 15 seconds. This is just a 24s part
First cut
The whole iconic city was hand-drawn in Photoshop
The Van was modeled and toon rendered in Maya
Some still frames from the video
Some still frames from the video
Style Guide for pitching
Style Guide for pitching
Style Guide for pitching
Style Guide for pitching
Made by http://kiks Kikstudios.com
